Uncovering Industry Digital Marketing Insights

Our digital marketing blog - A collection of newsworthy articles & podcasts.

Why PPC Ads Work for Medical Marketing

6 Healthcare PPC Strategies For New Patient Acquisition

5 Common PPC Mistakes To Avoid

Santa, All I Want For Christmas Is More Qualified Leads

The Cold Hard Facts About Digital Advertising This Year

Haven’t Met Your Q4 Goals? The Answer is Paid Media

Clutch Recognizes 120/80 as Illinois Highest-Ranking PPC Agency for 2022

Undeniable Proof that You Need Lead Generation

High-Quality Score is the secret to legal PPC management.

The Next 3 Things You Should Immediately Do with Your Data Analytics Strategy

Can use of a Live Legal Receptionist reduce unqualified leads?

The Biggest Problem with HubSpot Marketing and How You Can Fix It

Is Content the Key to Law Practice Marketing?

Here’s Why Data Analytics is the Future of Marketing

Five Common Myths about SEO Marketing

Do Social Signals Really Exist in the SEO World?

7 Quick Tips for Mastering SaaS Marketing

What is Hyperlocal Marketing? How Can Lawyers Use It?

7 Benefits of Conversion Rate Optimization that will Change Your Business

5 Real-Life Lessons about HubSpot Marketing

Can Digital Really Help with Legal Referrals?

5 Horrible Mistakes You’re Making with Marketing Automation

What the Best HubSpot Marketing Pros Do (and You Should, Too)

What Does EAT Mean in SEO?

5 SEO Marketing Efforts that Will Actually Make Your Life Better

What is a Nascar Slide? 5 Ways to Boost Brand Performance

3 Reasons Your Google Ads is Broken – And How to Fix It

Why We Love Data Analytics (and You Should, Too!)

Why Page Load Time is More Important Now than Ever Before

How Does ProfitWell Help in SaaS Marketing Efforts?

Undeniable Proof that You Need Data Analytics for Business Growth

Are You Asking Yourself “Why Does SEO Take So Long?” You are Not Alone

3 Ways to Rightsize Your Sales-Ready Marketing

7 Things You Should Not Do with Google Ads

7 Outrageous Ideas for Your SaaS Marketing Efforts

Top Reasons Your Business Shouldn’t Ignore Blog Writing

Top 5 SEO Tools Every B2B Business Should Be Using

Pro Tips to Avoid Problems with Your Google PPC Ads

How to Explain Google Ads to Your Grandparents

6 Ways Link Building Will Deliver More Site Traffic

6 Simple (but Important) Things to Remember about SaaS Marketing

What a Winning SaaS Digital Marketing Campaign Should Look Like

5 Real-World Examples of Excellent SaaS Marketing Efforts

Sonny Sultani of 120/80 | TastyTrade – Bootstrapping in America

What is PPC Marketing and Why is it So Useful?

What Marketers Need to Know About Geotargeting

Nextdoor Advertising – Everything You Need to Know and Why Your Brand Should Use It

Is Waze the New Mobile Marketing Superstar?

Chicago Inno: Weeks After Launching His Startup…

Evanston Patch: Evanston CEO Beats Coronavirus

Get Down to Business Podcast, with 120/80 founder

Mission Matters Podcast: Generate Leads on LinkedIn

MarketWatch: Coronavirus Didn’t Sideline…